Sam Coleman is a remarkable story of persistence. As a kid from Baltimore with struggling throughout high school, playing JV for nearly 4 years, hustling to get into college basketball, getting hurt his rookie year in the NBA, traveling the world in the G-League to get another shot, getting one chance but it ended poorly, driving Uber, failing the real estate exam 5 times, his wife by his side supporting the family, and after getting his 2nd chance back in the NBA... he could've completely quit. But he didn't.

Every inch in life Sam has fought for and made it happen regardless of circumstance. As a result, his story of breaking into luxury real estate from nothing to his journey as a leader selling millions is one worth learning from. Sam Coleman is Luxury.

In this conversation we discuss:

00:00 - A story of perseverance

01:31 - Why Kevin Garnett is Sam's Favorite Player

02:19 - Growing up Baltimore, developing late & playing JV for 4 years

05:09 - Sam's biggest supporter

07:30 - Coaching with Nick Nurse

11:58 - Breaking into luxury real estate in Vegas

16:10 - The 1 uber ride that changed his life

17:20 - How Sam's 4th sale was in luxury

18:50 - Building a luxury farm & relationship building

21:44 - The single most important skill for agents

23:24 - The real unique value of a Realtor

25:25 - How Sam sold 5 listings on the same street

27:24 - How any agent can become the market leader (even if you're new)

29:40 - Sam's scripting based on data

30:56 - Sam's exact script

32:50 - Sam's call to action & keeping in touch

33:20 - Sam's database marketing plan

35:03 - Sam's farming strategy

37:02 - Why top agents don't sell homes everywhere

39:35 - How Sam adds value as an agent

42:43 - The tough times that provide the great times

44:30 - The dagger shoved in his heart

46:29 - Support during our darkest times

49:00 - Choosing the right partner

51:00 - Being married to 7 different women

53:00 - How partners grow together

55:40 - What leadership means to Sam

Resources:

Hell-o month from Spring Bengtzen

The concept of "Seven Equities of Life" introduced by agent Kevin Stirdivant

Sam's links:

Website: https://www.thesamcoleman.com/

Instagram:

(personal) https://www.instagram.com/thesamcoleman/?hl=en

(team) https://www.instagram.com/samcolemanluxury/?hl=en

YouTube: https://www.youtube.com/@thesamcoleman/videos

My Links:📧 Newsletter: www.breakingandbuildingleaders.com/

🎙 Podcast: https://podcasters.spotify.com/pod/show/buildingbreakingleaders

🎥 YouTube: https://www.youtube.com/channel/UCBec7qai7oM_AWnFCMon7ng

🐣 Twitter: twitter.com/AndrewBayon

📸 Instagram: www.instagram.com/andrew_bayon/

🕺 TikTok: www.tiktok.com/@andrewbayon